đż The Bodi Fresh Story
For too long, periods in the Middle East have been treated with silence. Women managed them quietly, with products that werenât always comfortable, sustainable or ever openly talked about.
Bodi Fresh was created to change that. Our mission is to bring sustainable period care to the region and empower women to feel confident and proud of their bodiesâevery day of the month.
Founded by Sevgi Anar, an Australian with Turkish roots, Bodi Fresh is deeply personal. Growing up, Sevgi was taught that periods were âdirtyâ and not to be spoken about. But as she grew older, she wanted to break those taboos. After discovering period underwear, she knew she had to bring it to the Middle East where she lives â so women here could have the same freedom, comfort and control.
Our underwear isnât just a productâitâs a movement. Each piece replaces hundreds of disposables, making periods healthier, easier and better for our planet.
⨠Periods are natural. Talking about them should be too.
With Bodi Fresh, women can move freely, live confidently, and shineâwithout limits.